Meritus Health’s campaign “Health Care Transformed” is a TV, digital and print campaign announcing new innovative programs to help make health care more accessible to people living in western Maryland. Using Google images to indicate locations — local, regional and national — B Maymon Design used Google imagery to illustrate the increased reach of Meritus Health’s services. The campaign highlighted the growth in primary care, exceptional nursing care, and a new more accessible electronic health record system, in a snappy graphic approach.